Cadillac was undergoing a new marketing strategy in 1987, “the New Spirit of Cadillac”. The words were echoed throughout the automobile industry, it seemed Cadillac was going for a more refine approach, much like their foreign competitors. The answer lay in the much rumored introduction of the model known as the “Allante”.
The 1987 Cadillac Allante, a luxury two seat vehicle, was in fact made abroad in Italy and flown in to the Michigan plant for assembly of the engine and suspension. The aerodynamic design was a far cry from the traditional look of a Cadillac.
The Cimarron, the compact Cadillac, was now featured with a standard 2.8 liter V-6. This added much needed power to the small luxury car. Other revisions made on the Cimarron included an enhanced front suspension and stabilizer bar. This, too, helped out in smoothing out the ride of the smaller luxury car. The D’Oro package was no longer an option on the Cimarron; instead Cadillac offered cashmere and leather combination seating as an option.
The DeVille and Fleetwood received a needed suspension boost, as well, a new
two piece front strut mount was featured, this needed change made these two
Caddies one of the smoothest rides available in an automobile.
Exterior changes on the DeVille featured a new rear quarter and bumper
extension, this added a total of 1 and half inches to the length of the DeVille.
On the front of the DeVille, you could find a new and restyled grille, with new
composite headlights and a new hood ornament.
The Eldorado celebrated its 20th anniversary in 1987. However, no major changes were made to its overall appearance, a few tweaks to its suspension, the use of deflected disc struts made for a better ride, as well. It too, came with the optional cashmere and leather seating area. As well, a new vehicle-sensitive rear seat belt was used on all 1987 Cadillac Eldorado models.