The 1991 Cadillac models
experienced a slump this year. It seemed overall sales were down
considerably since the previous year, and so was Cadillac’s overall market
share. Ironically, Cadillac had begun making some drastic changes to their
vehicles this year; including the introduction of a faster and more fuel
efficient 4.9 liter V-8 engine, as well as the standardized anti-lock
braking systems that were now available on all Cadillac models.
Other safety features were also being applied to the 1991 line-up;
including a more crash worthiness structurally improved Cadillac DeVille.
Both the Eldorado and the DeVille came with optional Touring Sedan Packages
for the first time, as well.
This year Cadillac offered its Fleetwood in two striking models, the Fleetwood and the Fleetwood Sixty Special. Both received the updated 4.9 liter engine; however the Sixty Special featured the improved CS144 Generation II alternator that provided optimum power.
One of the most popular cars for this year was the Seville, which was offered in both the regular Sedan model and the elite, STS or Seville Touring Sedan. The STS received new blue tinted head lights for the first time this year, as well as a redesigned interior seating area. Topping off the list for the STS was the special 16 inch forged aluminum wheels, not to mention the high-glossed elm wood panels on the doors.
It seemed no matter what changes were made to the Cadillac line-up; the engineers were failing at satisfying their customer base. Therefore, the next few years would be marked with both excellent transformations in performance and overall looks,
as well as those adjustments that perhaps were best left on the floor of the
Cadillac developer’s office.
Overall sales for the 1991 Cadillac line-up were down over 45,000 units; this
meant something needed to happen and fast!
