Cadillac Country Club

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Vinny O'Hare

RIP John

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One of my favorite Cadillac Club members has passed away. I just received an email from John’s daughter Tracy letting me know her dad passed away. John and I exchanged a lot of  emails over the years. I want to say that he was one of the first people to join from outside the USA. This was probably 2003 or so.

If you are in the area and want to pay your condolences the information is below. I will be raising a glass in his honor and I hope you will do the same. Knowing John I am sure he would love the American cars in the funeral procession. RIP my friend, you will be missed.

The funeral for John Richardson from Western Australia, will be held at Karrakatta on Friday the 10th Feb at 1030.   Funeral procession departs Bowra & O’Dea, 131 Great Eastern Hwy, MIDLAND.  All American cars and hot rods requested to be ready by 9:15.  Drinks afterwards at 7th Avenue Hotel, 74 Helena St MIDLAND.

Unveiling the 2013 Cadillac ATS

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Mark Reuss is the president of GM North America and this video is cool as you get an inside look at what cars they showed off at the North American Auto Show. Around the 1 minute mark you get to see the new Cadillac ATS at the same time everyone else did. I found this video interesting, hope you enjoy it.

Cadillac Super Bowl Commercial

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If you are like me you can’t wait for the Super Bowl to watch the commercials. This year Cadillac will have a commercial for its new Cadillac ATS. You can wait for the big game or you can watch below.

The on-road performance of the 2013 Cadillac ATS compact luxury sedan will be the focus of a new advertising spot this Sunday during the U.S. television broadcast of Super Bowl XLVI.

The 30-second spot is available today on Cadillac’s official YouTube channel and Facebook page.

“The ad showcases what will make ATS a serious new challenger against the world’s best compact luxury cars,” said General Motors Global Chief Marketing Officer Joel Ewanick. “It’s an opportunity to reach a big audience with the message that Cadillac is expanding into new territory.”

The all-new ATS is Cadillac’s entry into the world’s most significant luxury car category. The straight pitch is a contrast to many Super Bowl ads, which use humor and other devices unrelated to the product being pitched.

“The car is the total focus of the ad, with actual testing footage of the ATS,” Ewanick said. “Competing head-to-head in an elite class requires authentic performance.”

The all-new 2013 ATS begins production this summer at the Lansing (Mich.) Grand River plant.